Case study
Abraj Bousher
Muscat, Oman · Real estate
Clients abroad get a real answer on the website at any hour. The team spends its day on the conversations that need a person.
Before
Abraj Bousher sells to buyers who are often outside Oman, awake when the office is closed. A question about a unit, a price or a viewing landed on the website overnight and waited for morning.
What we built
An AI sales agent on the website that answers from their own listings, in Arabic or English, at any hour, and hands the serious enquiries to the team with the whole conversation attached.
How it runs
An AI sales agent on the website, answering from their own listings and handing over to the team in one place.
What changed
Abraj Bousher sells to buyers who are often outside Oman, awake when the office is closed. A question about a unit, a price or a viewing used to land on the website overnight and wait for morning. Now the website answers it as it arrives, in Arabic or English, and hands the serious ones to the team with the whole conversation attached.
“The team is impressed — it made a lot of things easier for them.”